Matchbox Boxing Club
Matchbox Boxing Club is a brand identity concept for a fictional Ralph Lauren boxing-themed pop-up speakeasy. The design merges Ralph Lauren’s signature high-end sophistication with vintage boxing aesthetics, resulting in a visual style that feels both mysterious and exclusive. Imagined as an underground, slightly gritty yet undeniably classy cocktail lounge, Matchbox explores a cohesive and luxurious brand experience spanning website design, merchandise, advertising campaigns, and publication design.




Made with
InDesign, Illustrator,
Photoshop

Class
VISC 405 Designing Brand Identity
Th
e University of Kansas


Wesley Kemnitzer

Kansas City, MO
Lawrence, KS

© WESLEY KEMNITZER  2026
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