Matchbox Boxing Club
Matchbox Boxing Club is a brand identity concept for a fictional Ralph Lauren boxing-themed pop-up speakeasy. The design merges Ralph Lauren’s signature high-end sophistication with vintage boxing aesthetics, resulting in a visual style that feels both mysterious and exclusive. Imagined as an underground, slightly gritty yet undeniably classy cocktail lounge, Matchbox explores a cohesive and luxurious brand experience spanning website design, merchandise, advertising campaigns, and publication design.
Made with
InDesign, Illustrator,
Photoshop
Class
VISC 405 Designing Brand Identity